Users, Consumers, Customers, Shoppers. We can name them differently, but these are the people that make or break the success of an organisation. Here you will find the posts that I have written reflecting on the successful relationship between these.
Covid-19: an epic challenge on Experience Economy?
Covid-19: an epic challenge on Experience Economy?

March 16, 2020
Experience
How Much should a Retail Employee earn?
How Much should a Retail Employee earn?

August 31, 2019
Experience
Channels Are For Televisions, Not For Customer Experiences
Channels Are For Televisions, Not For Customer Experiences

October 17, 2018
Experience
The Value of a “wow” Shopping Experience
The Value of a “wow” Shopping Experience

December 1, 2012
Experience